Brand USA

Brand USA Logo

Brand USA

The Corporation for Travel Promotion—now doing business as Brand USA Inc.— was created for the purpose of encouraging travelers from all over the world to visit the United States of America. The public-private marketing entity was created in 2010 to work in close partnership with the travel industry to maximize the economic and social benefits of travel in communities around the country.

Brand USA plays a unique role as the nation’s first cooperative destination marketing organization. We focus our efforts on delivering programs and platforms that increase awareness and enhance the image of the United States among worldwide travelers in order to influence intent to travel to the United States and, most importantly, visitation and spend. In addition to promoting the United States as a premier travel destination through consumer and travel trade marketing, advertising, events and promotions, we work with the Federal government to communicate US entry and security processes that will help make the journey to and into the United States easier and more welcoming. And as we welcome millions of new international visitors, we make our country stronger—creating jobs essential to the economy and providing opportunities for millions of Americans.

www.thebrandusa.com